ERPs, such as Acumatica, offer opportunities for improvements in any department at a company. For sales, however, it has proven especially relevant, making it a go-to solution for many sales teams. Why are salespeople so in love with Acumatica sales features?
Better Lead Management for Improved Conversions
Any sales team will tell you — effective lead management is the beginning and end of sales. If you cannot track and manage a lead throughout the sales cycle, the almighty conversion becomes the stuff of dreams and revenue suffers. Acumatica offers sales teams detailed lead management capabilities from the first touch on a lead through to conversions.
Detailed marketing expense and revenue tracking
One difficulty in sales is quantifying its value. Yes, you have conversions and closed deals to prove your mettle, but what about all the work that went on before that? What is delivering serious ROI and what is not serving the sales cycle well? With Acumatica sales features, you get detailed revenue and expense tracking that gives you real insight into marketing and sales efforts and how well they perform.
Streamlined customer experience throughout the sales cycle
Quality customer service begins at that first touch in the sales cycle. With the collaborative nature of data in Acumatica, everyone at your company can get a view of the customer experience from the first interaction. This ensures that every department has the same customer data, which means better customer service and more loyal customers over the long term. Acumatica also provides customers with access to case information, giving them agency during CS issues. You can also assign cases and escalate cases as needed, according to in-house policies.
Shareable data to support collaboration between sales and other departments
Developing sales and marketing campaigns often means supporting collaboration between very different departments with very divergent communication styles. In the past, siloed data compounded this problem. But now accounting and sales, for example, don’t need a back and forth; everything is in the system, tracked and in real-time, to make sure you lose zero details in translation.
More Effective Sales Order Management
With Acumatica’s sales order management features, you will have a much easier time allocating stock for customer orders, managing vendor drop-shipments, and addressing customer returns. It also gives you the power to tailor your workflows and any approval processes needed during order management. Acumatica addresses every pain point, even something as small (but as frustrating) as generating a sales order. Data from multiple silos exist in a single tenant, meaning that you can leverage a PO from one location or company to generate a sales order in another without batting an eyelash.
Acumatica: The Right Choice for Sales
Acumatica empowers your sales team while also improving other departments’ perception of it. What sales team wouldn’t rejoice about that? Sales achievement is no longer just about closed deals, but quantifiable metrics throughout the sales cycle. You also get improved efficiency to drive better customer service and more productive workflows.
Ready to explore how Acumatica sales features will affect your team and their efforts? Let’s talk.
