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Dynamics CRM 2015 Licensing

Microsoft Dynamics CRM Licensing Options


Microsoft Dynamics CRM can be purchased in two ways, either as an on premise solution that you own and host on your own servers, or as a cloud based service that’s hosted on Microsoft’s servers, accessed over the web and purchased as a monthly subscription. Compare these licensing options below and choose the one that makes the most sense for your business.


Microsoft Dynamics CRM 2013 On Premise

Microsoft Dynamics CRM On Premise is a good choice for businesses that:


  • Have the budget to invest in the necessary hardware and software licenses.
  • Have dedicated IT staff or local consulting firm to help you maintain the system.
  • Already have solid data backup processes in place.
  • Don’t want access to your CRM data to depend on the availability or speed of your internet connection.
  • Have a very large database with a great deal of attachment needs.
  • Have extensive customization needs.
  • Feel uncomfortable storing sensitive client data on another company’s server.


Microsoft Dynamics CRM 2013 Online


Microsoft Dynamics CRM Online is a good choice for businesses that:

  • Do not want to invest in hardware and software license fees.
  • Want to pay only for what you need (users and storage space).
  • Do not have or plan to hire IT staff (in house or a local consulting firm) to maintain your CRM system.
  • Want to get your CRM system up and running in days, not weeks.
  • Have traveling staff members who need to be able to easily access CRM data when they’re away from the office.
  • Do not want to worry about backing up the system.


Microsoft Dynamics CRM Online offers three separate subscription levels—Essential, Basic, and Professional, so that you pay only for the access you need. The table below details the included features and pricing of each.


Lightweight access to custom applications


  • Access to Dynamics CRM Online via and mobile apps
  • Activity management, access to activity feeds
  • The ability to read and write custom application data




Basic CRM, reporting and custom applications

Includes everything in the Essential plan plus:

  • Reporting, personal dashboards and visualizations
  • Basic CRM: Read and write accounts, contacts, cases and leads




Full sales, service, marketing and custom applications

Includes everything in the Basic plan plus:

  • Sales automation
  • Marketing campaigns and lists
  • Service automation
  • The ability to manage system dashboards, charts, workflows and dialogues
  • The ability to customize and administer Dynamics CRM


(Billed Annually)


Generally speaking, the Professional user license option is for the majority of users; those who need the full scope of Microsoft Dynamics CRM Online's functionality, including sales automation, marketing, and customer care.

The Basic user option is best suited for individuals in sales, service, and marketing roles who only need to manage accounts, contacts, leads, cases, and/or access custom applications. This licensing option is also appropriate for business analysts who need access to Dynamics CRM’s reporting capabilities.

The Essential user license is designed for people who simply need to access custom applications that were either developed in house, or by a Dynamics CRM reseller such as Intelligent Technologies, Inc.

Not sure which Dynamics CRM 2013 licensing option is best for your business? We can help! Give us a call at (336) 315-3935 or fill out the information request form on the right hand side of the screen.

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